A tour operator recieved hundreds of special offers each day from hotel suppliers.
They only had enough resource to load a small number of these. This was making the company less competitive.
Traverse automatically loaded ALL of the special offers on a daily basis with the software running 24/7.
This also got the best offers on sale very quickly allowing them to be competitive in their market.
The company was much more competitive. Sales improved. As they did not trade online, this agent confidence was key to their selling effectiveness.